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The Roadmap PRO is thoughtfully designed to foster a problem-oriented approach, encouraging teams to think deeply about the WHY behind each initiative. By establishing this perspective, we visualise what success will look like and set a clear, purposeful direction for our work. From there, teams can break down core problems into actionable initiatives and develop features—the tangible solutions that our end-users will engage with.
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User stories are also provided, giving teams the flexibility to pursue frameworks such as Jobs to Be Done (JTBD), or other methodologies that suit their needs. Should teams require additional operational tools, there’s an option to add a URL column in the database to link external resources seamlessly.
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Expanded Structure for Strategic Alignment
With recent improvements, the roadmap is now structured into multiple layers, each contributing to a unified vision for product development:
Teams & Super Teams (Core database, first layer)
- The Team(s) database remains our foundation, enabling comprehensive reporting at any moment. For companies experiencing growth, we’ve introduced Super Teams — larger product verticals comprising 3-4 smaller teams, which foster collaboration and strategic alignment across related areas.
- This structure supports scaled reporting and helps product leaders gain insights at both the team and super-team levels, providing a powerful base for coordinated product efforts.
Outcomes (Second Layer)
- The Outcomes layer comprises Problem Statements and Success Metrics . This section defines the core WHY of our objectives, grounding efforts in well-defined problems and measurable success metrics. By leveraging Notion’s relation and rollup functions, teams can gain insights into how these outcomes support strategic goals.
- Company Goals has been introduced as a more strategic database. Teams can link their Success Metrics, Initiatives, or Features to overarching Company Goals. This alignment enables each team to understand how their work contributes to the broader vision, enhancing strategic focus across the organisation.
Outputs (Third Layer)
- The Outputs layer is where Initiatives, Features, and User Stories come together. These outputs drive the desired outcomes by influencing user behaviour or fulfilling business needs.
- 🆕 Capabilities database to define what our product can do and the value it enables for users. This is especially useful when addressing questions like, “What does your product do?” from a user-centric perspective, beyond just listing functionalities.
- 🆕 Client Requirements database allows us to track specific client requests and align them with relevant Features. This structure ensures that client needs are captured and can be directly connected to ongoing product development, providing traceability and prioritisation for user-driven enhancements.
Enhanced Reporting and Automation
- Business Reporting Page: We’ve added an overarching Business Reporting, providing a helicopter view of all product activities. This page is especially valuable for Heads of Product and senior leadership, offering a quick, strategic overview of ongoing initiatives, outcomes, and alignment with company goals.
- Automated Team-Level Reporting: Each team now has individual table views of Problem Statements, Initiatives, Success Metrics, and Features. These views are automatically populated through the Notion template, keeping all relevant information up-to-date and easily accessible. Teams can focus on their priorities without needing to manually update reports. (e.g. Team 1)
- Flexible Automation: Various automations are integrated within the databases, streamlining workflows. However, these automations are flexible, allowing teams to customise them based on their specific processes and optimise their workflows as needed.
Optimised Layouts for Enhanced Usability
We’ve refined the layouts to improve information display and usability. Key components such as Problem Statements, Initiatives, and Features are intuitively organised, making navigation seamless and allowing teams to quickly access relevant information.
Main Homepage vs. Team Homepages
The Main Homepage offers a high-level overview of all information, giving stakeholders a big-picture view. However, this is not intended for day-to-day work. Each team should operate within their respective Team Homepages (e.g., Team 1 ). These pages feature quick-action buttons, enabling teams to easily create:
- Problem Statements
- Success Metrics
- Initiatives
- Features
- It is encouraged to document User Stories directly within their respective Features for clear traceability and context.
With these enhancements, our roadmap template has evolved into a sophisticated yet user-friendly tool. It aligns daily activities with strategic objectives, facilitates clear communication across the organisation, and ensures every team’s work contributes meaningfully to the company’s overarching goals. This structure not only empowers teams to build impactful solutions but also provides leadership with actionable insights for steering the product vision forward.